Madagascar Mommas logo redesign

Project overview

The Madagascar Mommas logo redesign was focused on capturing the heart and soul of the organization. With a mission to support and uplift marginalized communities, the logo needed to represent inclusivity, empowerment, and care. I blended organic and soft elements with bold fonts to reflect both nurturing and strength.

Created a heartwarming logo for Madagascar Mommas, capturing the nurturing values of the brand dedicated to growing Madagascar palms.

The redesigned Madagascar Mommas logo embodies inclusivity and empowerment, blending soft organic shapes with bold typography to reflect strength and nurturing care.

A vibrant backyard with rainbow-colored planters on a workbench, surrounded by plants and greenery.

Devika and Patty’s backyard, where creativity blooms among colorful planters and lush greenery. A perfect space for their Madagascar Mommas brand to thrive.

Process overview

An icon representing the research phase, featuring interconnected blocks symbolizing gathering input and understanding the company's mission and vision.

Research

I gathered input from the Madagascar Mommas team to ensure that the logo would reflect their mission of empowering marginalized communities. The design needed to communicate strength, care, and inclusivity.

An icon illustrating the design strategy phase, showing a pencil and ruler to represent the process of developing a modern logo with strong visual ties to Pulsar’s core services.

Design strategy

The logo needed to symbolize both the nurturing and empowering aspects of Madagascar Mommas. I focused on blending soft and bold elements that would capture the essence of support and strength, with a modern and approachable feel.

An icon symbolizing the execution phase, featuring a paintbrush and color palette, representing the creation of the final logo using Adobe Illustrator, ensuring scalability across applications.

Execution

The final logo design uses earthy tones and meaningful shapes, combining modern typography with a heart-shaped motif to represent the organization's mission of hope, support, and growth. The chosen palette reflects the nurturing and empowering core values of Madagascar Mommas.

The final product

The redesigned Madagascar Mommas logo now represents the brand’s core values clearly and effectively. It’s used across various applications, from social media to promotional materials, reinforcing their mission.

Results and impact

50%

Growth in customer inquiries

Reflect the positive momentum the logo has brought to Madagascar Mommas as they prepare for the next phase of their business launch

A Madagascar palm tree stands by the pool in the backyard of Devika and Patty’s home.

The Madagascar palm, symbolizing growth and resilience, is just one of the vibrant elements in Devika and Patty’s backyard, reflecting the values of Madagascar Mommas.

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© 2024 Adam Morrison - PixelAdam.com

Creative Design Professional

St. Petersburg, FL